Berlin flies 2017

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After the World Cup in London and the ISTAF, the spectacular flight and speed show "Berlin flies!" with great strides towards the athletics EM 2018.

In front of the spectacular backdrop of the Brandenburg Gate, top athletes from five European athletics nations compete as teams.
The event does not have to adhere to traditional conventions of classical athletics. The goal is to inspire new fans for the Olympic core sport in an entertaining, exciting and innovative way. APA had the task to set the signage & branding to the application of the athletics EM 2018 in Berlin TV-fair. This time, the US team won just before the Germans despite German branding 😊